Faculty of Marketing and International Business
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The Faculty has established itself as the major trainer and churned out a number of highly skilled and professional graduates in the marketing and international business field.
Sub-communities within this community
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Department of Marketing and International Business [2]
The programmes in this sub-community are packaged and regularly reviewed so as to make them relevant to the dynamic demands of the world of work.
Recent Submissions
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Network Relationships, Marketing Capabilities and Performance of Micro, small and medium enterprises within urban areas in Uganda: A case of Nakawa Division
(Makerere University Business School, 2018-10)Micro, Small and Medium Enterprises (MSMEs) are key drivers in world economies and are a means of creating employment and hence poverty alleviation. This study sought to examine the relationship between Network Relationship, ... -
Human Capital, Working Environment, Employee Performance and Service Quality in Accommodation Facilities in Kampala City
(Makerere University Business School, 2018-10)The study examined the relationship between human capital, working environment, employee performance and service quality in accommodation facilities in Kampala City. A cross-sectional survey design was used to investigate ... -
Management Attitudes, Organizational Capabilities and Export Readiness of Firms in the Central Region of Uganda
(Makerere University Business School, 2018-10)The global business environment is being dominated by the trade liberalization agenda. In this context increasing exports has been an important aspect to many countries like Uganda as it contributes to economic growth. A ...
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